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Why Invest in Liverpool?

Posted by The Landsite on 17th July 2023 -

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Think of Liverpool and what springs to most people’s mind is the Premier League football team, The Beatles, the river Mersey, the historical maritime link to the world and most recently, host of the Eurovision Song Content in 2023.  There is so much more this city has to offer.

As one of the UK’s most culturally rich cities, Liverpool is often regarded one of the strongest-performing cities in the country from a property investment perspective, with comparative low-price points and high yields. It has also seen some of the best returns in terms of capital appreciation in recent years.  

What does Liverpool offer? 

As the fifth-largest metropolitan area in the UK, Liverpool has a population of around half a million and a further 2.5million within the surrounding catchment areas, making it the country’s sixth most populous city.  A leading hub for students, Liverpool’s economy, job market and a growing multicultural ethnicity are all key factors which encourage young professionals to remain in the city after graduation to pursue career options. 

In 2020, Liverpool was named the 3rd best UK location to start a business and is home to business and industry from a range of high-value sectors which include financial centres, law firms and broadcast companies.  

Liverpool is also the most filmed UK city outside London and companies such as Hurricane Films, Lime Pictures and LA Productions call the city home. A new studio due for completion soon will further boost the city’s creative, TV and film credentials. 

Why invest in property in Liverpool? 

In these exceptionally turbulent times, property investors tend to seek out locations with a robust capacity for future growth.  Similar in some ways to Manchester, Liverpool has witnessed a massive surge in popularity following investment in numerous major redevelopment and regeneration projects currently underway which are set to transform the city centre and surrounding areas.   

City centre regeneration projects 

One of the main reasons for the surge in growth can be linked to the city centre’s re-development projects – one of which is Europe’s largest regeneration projects Liverpool Waters with an estimated value of £5.5 billion.

The development area extends over 2km alongside the river Mersey with outlined planning permission for 20 million sq ft of mixed-use development spanning 60 hectares. 

Liverpool Waters will undoubtedly re-energize the city’s historical docklands area and will eventually be home to five new neighbourhoods providing hundreds of new homes, jobs and amenities.  The completed Phase I and II consists of Quay Central and Park Central neighbourhoods are both fully occupied.  This vibrant community is set to grow further with the ongoing development of additional nearby phases. 

Other exciting regeneration projects include Baltic TrianglePaddington Village and Wirral Waters, all of which attract a greater footfall to the city, enhancing amenities and infrastructure.

As house prices are expected to drop by approximately 10% in 2023 and some reports suggest that Levelling Up has made significant progress in construction projects for key business sectors, this could be the time to invest in this dynamic city. 


Related article; 

North or South? The UK Cities Worth Investing In

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Tracey Turner

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